Turn your web skills
into a thriving web design biz
You know how to build a website… BUT how the fudge do you run a successful web design business?
Struggling with your systems and processes, pricing and packaging, proposals, custom quoting, contracts and website handover?
Not to mention setting up starter sites, staging environments and migrating sites (ugh… Kill me now!)?
Fear not love! I’ve donned my sparkly superheroine cape and I’m here to rescue you from the Google rabbit hole.
Confidently create brag-worthy websites for your clients!
Along with a private Facebook group you’ll get the personalised support you crave and full access to pick my brain and nut out your biggest web dev struggles.
It’s all the tools you need PLUS 1-on-1 support to streamline your web design biz and deliver knock-your-socks-off websites to your clients.
What You Get…
Cheat Sheets, Checklists, Resource Lists + more to help you streamline the fudge out of your website building process!
Email & voice message support throughout the course and beyond. Send me all your head-scratchers!
Mentoring, support & encouragement from an incredible private group of go-getting web designers like you.
Monthly group coaching calls held via Zoom, and recorded so you can watch them back anytime.
Website Form Templates (valued at $99) for you to easily import into your own website. Steal them word-for-word or edit to make ’em your own.
Web Info Handbook Template (valued at $99) Handover your websites like a pro, empower your clients and turn them into raving fans!
How it’s gonna go down…
Partnering With Pros
Pricing + Packaging
What to include, how to price them and what to say to make ’em irresistible… it’s all in this module baby!
I know for a fact you didn’t start your business so you could work more, earn less and be on-call for your clients 24/7. If you ever feel that way it’s ‘cause ya need to set boundaries baby!
This module is all about protecting yourself and your sanity and presenting you as an expert by educating and empowering your clients.
In the process you’ll eliminate scope creep with crystal clear communications that ensure you and your client are on the same page.
Streamlining website builds
These lessons + resources will walk you through how to create your starter site, develop in a staging environment, migrate websites, plus make sure all your i’s are dotted and t’s crossed with my website setup & pre-flight checklists.
Create your handover process (including email automation) to ensure your clients are set up for success and rave about you to errrbody!
Website Care Plans
Say sayonara to them cashflow blues and keep your clients’ websites in tip top shape with ongoing website maintenance plans.
In this module you’ll develop your website care plan packages and steal my process, checklists + tools to start offering them to all your web clients.
You’ll wanna say YASSS & grab your spot right now if…
“Your courses are hands down THE BEST business investment I’ve made.”
— Belle from Creative Resauce
“I managed to create a staging site, rebuild an existing customers site fully in Divi in a couple of days (while homeschooling!) and clone it back to their live site, rapidly and seamlessly (and confidently) and that would not have been possible before I had done your courses.”
— Jessica from Creative Bones
“You’ve given me so much clarity. I’m now super excited… and have the confidence to deliver web design. BIG THANK YOU!”
— Lori from Noted: Notable Design
How To Get Your First Website Clients Video Training
worth $29 / Yours FREE!
My Fave WordPress Plugins Glossary
worth $29 / Yours FREE!
Designer Boss Bundle
by Anna Dower
worth $149 / Yours FREE!
1 ON 1
1 On 1 Support
By the end of Web Business Boss you’ll have:
Here’s what real designers say…
After finishing Emma’s Be The Boss of Web Development course, I was able to triple my pricing because I was handing over higher-quality websites to my clients.
I realised I had serious holes in my processes and my client experience wasn’t up to the standard that I wanted. So if I wanted to start charging premium prices I really needed to start giving a premium customer experience and start nailing those processes.
When Emma announced that she was now offering Web Business Boss, I was all over that like a fat kid on a cupcake! 🧁 I knew I needed serious help with my processes, among other things. And Emma just hands it all to you on a little platter. The amount of gold and templates, email templates, all her little processes.
The amount that she hands over is phenomenal!
I was blown away by the amount of work and heart that she had put into this course.
It really gave me a massive kick up the backside and a lot of inspiration to tidy up my processes, completely redo my proposals and the confidence to start charging more because I was giving my clients a better customer experience.
Now I actually charge five times the amount I was before doing Be The Boss.
Basically Web Business Boss is WORTH. ITS. WEIGHT. IN. GOLD!
I highly recommend it!
— Dannielle Green, Black Cactus Creative
I did Emma’s Web Business Boss course a couple of months ago and it was amazing.
I cannot stress how much I learned from in terms of putting my business together.
From start to finish on sending emails and proposals and how to put everything together in an orderly fashion.
I’ve done quite a few websites already and I’m quite happy with using Divi and building websites but from a business perspective and just making myself seem so much more professional, sending out professional emails with proposals and the checklists to make sure I haven’t left anything out… it was brilliant!
It was so well put together, so clear and I just I can’t recommend it enough. It’s worth every cent!
— Robyn de Beer, Digital Lemonade
The content, process, and teaching were so helpful to me and helped me to build the confidence I needed.”
I was thrilled to find that Emma was offering the exact course I needed: Be The Boss of Web Development. And then…
The PERFECT follow-up course: Web Business Boss. Emma has helped me so much and made the transition an absolute breeze.”
It was such a good investment. All the information is there, everything you need to know…
If I had any questions there was a group of really supportive women to help me and I was never made to feel like I was asking a stupid question.”
Something on your mind, sugar?
Can’t I just figure it out on my own?
Absolutely! “If you love spending way more time than you need to, struggling with overwhelm, and doing things the wrong way before you find the right way, everything you need is free on the Internet. But if you want to get your shit together and get it happening, go to Emma Kate.” — Kate McGain, Wild Honey Creative
Consider this your official permission slip to dump the YouTube/Google/Udemy rabbit hole (the trial & error, mistakes, headaches, tears, and years of your life you’re never getting back), shimmy on your girl boss pants, and become the boss of your web business. No tech skills, stress, or copious amounts of sugar/caffeine/cupcake consumption, required. Promise.
Each day you postpone joining Web Business Boss is another missed opportunity for attracting more of your ideal clients!
Feeling like you won’t have time?
We all need more hours in the day. I get it!
But having said that, this course is going to win you back soooooo much time and money. Not to mention the countless headaches and face-palming moments I endured over the first couple of years of my web design biz. You will learn ALL the lessons I learnt the hard way.
To complete the course you only need to put aside on average about 2–4 hours a week. If life gets in the way, don’t worry. You have lifetime access! So you can jump back in and pick up from where you left off when it suits you.
I don’t know how to build a WordPress website yet. Can I still join this course?
This course doesn’t teach you how to design or build a WordPress website. Rather, it assumes you already know how to do this and would like to streamline your website systems and processes, client management, quoting, etc.
If you’re a designer and would like to learn how to build websites, check out my Be The Boss of WordPress eCourse. It might be just your cup of tea!
Love the sound of this course but you can’t afford it right now?
Cashflow’s a b*tch! Especially for freelancers. That’s why I offer flexible payment plans. You can secure your spot in the course for less than 100 bucks and pay the rest off over the next 2 months or so.
Plus if you’re like most of the designers I work with, by the end of the course you’ll be confident charging 2–4x more for your website packages! This course and the skills will be an invaluable asset to your design biz. Your future self will thank you, promise.
Have a different question?
Let’s see if I can help…
Based on what I learn in this course, how much could I charge for websites?
Once you’ve completed this course and feel confident with the teachings I would recommend designers charge a minimum of AUD 3,000 for a basic site. Then depending on the size of the site and inclusions you could easily charge upwards of AUD 5,000.
You will also have all the skills, know-how and solid process to start earning some sweet recurring revenue from website maintenance, hosting and updates to your clients sites. Bye bye cashflow stress!
How long does the program go for?
The course is designed to be consumed 1 module a week for 8 weeks. Having said that, by popular demand you are given full access to the course instantly upon signup so you can work through the course as quickly as you’d like or enjoy the lifetime access and take your time.
When does the program start?
You’ll get instant access to ALL of the course content as well as the private Facebook group. So you can get started in a matter of minutes!
You’ll also have lifetime access to the course. So you can jump back into the learning portal and work through the lessons again whenever you like.
How is the program delivered? What learning resources will I receive?
You’ll receive weekly prompts to keep you on track and if you have any questions you can connect with me (Emma Kate) as well as other mentors and past students in the private Facebook group. Simply tag me in your post and I will respond with help as soon as I can.
If there’s ever anything you’d rather keep private you can also email me for support.
On top of this, you are welcome to join in on any future group rounds of the course, including attending group coaching calls and masterclasses. You have lifetime access so you can take the entire course again or just refresh certain modules whenever you like.
Do you guarantee I'll get results?
But, I do guarantee that you’ll love what you learn throughout this program. So, if by the end you’re not satisfied with the content you can request a refund. See “Do you offer refunds?” for details.
Do you offer refunds?
I’ve poured my heart and soul into my courses and I truly believe in the value they offer. I’m certain you’ll find them super valuable, but just in case you don’t I offer a satisfaction guarantee. You can work through the entire program and if you are not satisfied you can request a refund.
To be eligible for a refund you must request this in writing to email@example.com within 7 days of the course end date, or within 90 days of purchasing the course, whichever is sooner. Refunds are provided in our sole discretion and you will have to show me that you did the work and participated in the Facebook group, group chats, and other course activities.
Please note: ‘change of mind’ refunds are not permitted at any stage and a 15% admin fee may apply to cover any administration costs.
Why do you use WordPress and not Squarespace or Wix?
WordPress is a platform that provides you with limitless possibilities as to what you can do and where you can take your website. You can start out small with a simple portfolio website and eventually turn it into an online shop, membership site or even an online learning platform like I’ve done with this very site!
WordPress is the most popular CMS platform in the world, powering an incredible 25% of the world’s websites. It’s also the best possible starting point for SEO (getting found on search engines like Google) with SEO Melbourne recently stating: “WordPress is recommended by digital marketers as the gold standard when it comes to optimising your website for SEO.”
I only ever want to recommend that best possible solution and for the majority of businesses I believe WordPress is just that.